Martin Oetting (99BE) on tube twice

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Martin Oetting (99BE) has been interviewed by the Mario Sixtus of the “Elektrischer Reporter” about the change and challenges of marketing in the online world and the great potential for companies to listen to their customers and engage in real 2-way communications. Which was also his subject for the thesis he wrote under supervision of Prof. Yes, the interview is in German and yes, it is old ­čśë news: the interview has been published in July. A tip: if you have iTunes, Miro or a similar media platform, you can also subscribe to the feed of the Elektrischer Reporter and select the interviews there.

Previously he appeared in a 3sat feature about viral marketing. Check ou the youtube video and watch out for the ESCP-EAP building…

On a similar webby subject: who is attending the Web 2.0 Expo in Berlin (5-8 Nov 2007) or/and participating at the Berlin barcamp (2-4 Nov 2007)?

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